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We create an unfair advantage for your eCommerce brand with Google Shopping Ads and pMax

We're experts in Google Shopping Ads and an award-winning Google Performance Max agency. Our team of specialist Paid Search consultants are experienced in all aspects of Google Shopping Ad campaign management, including feed manipulation, leveraging scripts, dynamic creative optimisation, attribution and fast-paced a/b testing. We're experienced in helping brands to unlock scalability at a CPA/ROAS that doesn't blow your margin to pieces. We carefully consider your business objectives and inventory by prioritising high-margin, high-volume SKUs and categories to deliver a profit on your bottom line.

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Paid Search

Unlock hidden pockets of profit with our test, measure and optimise the approach to PPC and Paid Search.

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PPC Agency London

We use insights and cutting-edge tech to create hyper-targeted Google Ads campaigns with granular account structures aligned to your business goals.

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Remarketing Agency

Our remarketing agency strategy uses key insights and cutting-edge technology to create a hyper-targeted paid search, paid social and account-based marketing campaign designed to bring existing customers back to the site or 'nearly there' prospects into lifetime consumers.

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Search Marketing Agency London

Working with ambitious eCommerce brands in the UK and beyond, we combine your business intelligence with our search marketing nous and data literacy to achieve scale in style, while maintaining profitability on the P&L.

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eCommerce

Target is an award-winning eCommerce marketing agency for high growth D2C brands

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Google Ads Agency

Unlock hidden pockets of profit with our test, measure and optimise approach to Google Ads.

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Google Performance Max

We leverage data and cutting-edge tech to create high ROI paid search campaigns across Google's entire placement inventory.

Find out more

Paid Search

Unlock hidden pockets of profit with our test, measure and optimise the approach to PPC and Paid Search.

Read More

PPC Agency London

We use insights and cutting-edge tech to create hyper-targeted Google Ads campaigns with granular account structures aligned to your business goals.

Find out more

Remarketing Agency

Our remarketing agency strategy uses key insights and cutting-edge technology to create a hyper-targeted paid search, paid social and account-based marketing campaign designed to bring existing customers back to the site or 'nearly there' prospects into lifetime consumers.

Find out more

Search Marketing Agency London

Working with ambitious eCommerce brands in the UK and beyond, we combine your business intelligence with our search marketing nous and data literacy to achieve scale in style, while maintaining profitability on the P&L.

Find out more

eCommerce

Target is an award-winning eCommerce marketing agency for high growth D2C brands

Read More

Google Ads Agency

Unlock hidden pockets of profit with our test, measure and optimise approach to Google Ads.

Find out more

Google Performance Max

We leverage data and cutting-edge tech to create high ROI paid search campaigns across Google's entire placement inventory.

Find out more

Paid Search

Unlock hidden pockets of profit with our test, measure and optimise the approach to PPC and Paid Search.

Read More

High ROAS and low CPA Google Shopping Ad campaigns at scale - with the results to prove it

The D2C and retail eCommerce landscape has never been more competitive. As of this year, the UK is the world's fourth-largest eCommerce market, worth £118 billion. For your brand to consistently acquire new customers in sea competitors flogging the same tired strategies and tactics - you need an agency partner that thinks differently. At Target, we pride ourselves on profitably powering eCommerce brands with our creativity and lateral thinking, all underpinned by our battle-hardened performance marketing methodology. Our eCommerce marketing consultants adopt a channel-agnostic approach and a test, measure and learn philosophy - we simply go to where the lowest-hanging fruit in your market is. Right now, we are helping high-growth retail brands like yours to achieve profitable scale in style with Google Shopping, Smart Shopping, Remarketing, Marketplaces & Paid Social. We are also helping several market leaders to plan for Google's sunsetting of Smart Shopping and migration to a Performance Max world. Our team of Google partners and eCommerce experts are supporting with videography, asset creation, a/b testing, and account restructures, and we can help your brand to achieve the same. Scroll to learn more about our approach...
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More Work

Driving leads and new business with an integrated paid and organic search strategy, for a newly launched architectural and planning firm.

Our paid and organic social strategy helped Elbow Grease to build an Instagram community of 118k, sky-rocketed ROS and won shelf space with national retailers.

Driving leads and new business with an integrated paid and organic search strategy, for a newly launched architectural and planning firm.

Our paid and organic social strategy helped Elbow Grease to build an Instagram community of 118k, sky-rocketed ROS and won shelf space with national retailers.

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Book A Call

Complete this form to book your free discovery call, and a member of our award-winning team will be in touch to listen to your business requirements, discuss Target's approach and offer you a complimentary performance marketing audit.

OPTIONAL - GOT A BRIEF OR RFP? UPLOAD IT HERE. Files accepted: PDF, JPEG, PNG (Max. upload 10MB)
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our eCommerce campaign process

We cast a team and immerse ourselves in your brand, industry, objectives and commercials. Your dedicated team of eCommerce marketing consultants seek to understand the metrics that power your business growth; be it new customer acquisition (CAC & CPA), profitability (ROAS) or customer retention (LTV & Churn). Our aim is to build the same level of commercial and industry-specific awareness as you and your team to empower better decision making; before we co-create your omni-channel eCommerce growth strategy, designed for scale.
Now, we audit your entire eCommerce ecosystem. After analysing your historical campaign performance, customer cohort data and deeply immersing ourselves in your domestic and international market opportunities, we're ready to co-create your eCommerce growth strategy. Here we marry your business intelligence with wider marketing data to develop a bespoke, single-minded strategy to meet and exceed your growth, revenue and customer acquisition goals. You will receive this as an actionable .PDF strategy document.
We roll out your campaign across our agreed channels, such as Search Engine Optimisation, Google Shopping (soon to be Pmax!), Paid Social, Programmatic & Marketplaces and run rigorous a/b testing of campaign variables, such as price sensitivity, landing pages, audience targeting, messaging and creative.
Our analysts use AI to process and interpret thousands of data points to turn these insights into forecasts and optimisation opportunities. We are experts at using an array of third-party UX, data-housing and eCommerce analytics tools to extract customer and category-level insights, including best-in-class tools such as Klayvio, Glew, Akeneo, Nosto, Content Square, Matomo, Yotpo & Google Analytics.
We adopt a continuous improvement approach, meaning we are committed to testing and auditing your broader digital ecosystem on a monthly and quarterly basis as part of your fee (i.e. landing pages, creatives, check-out experience, failed finance applications etc.) to bring you compounding 1% wins... again, and again, and again.

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Target

Target The Digital Agency Limited is registered in England & Wales.

Company No. 11887609

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Cornwall
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Cornwall

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Rospeath Lane
Penzance
Cornwall
TR20 8DU

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The Cut
Waterloo
London

SE1 8LL

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Book A Call

Target
Pages
London
Cornwall
Home
Approach
Results
Expertise
News
Careers
Book A Call
Services
Paid Search
SEO
Paid Social
CRO
Creative
eCommerce
Cornwall

Unit 3
Pensans
Rospeath Lane
Penzance
Cornwall
TR20 8DU

London

81,
The Cut
Waterloo
London

SE1 8LL

  • Facebook
  • Instagram
  • Linked in
  • Youtube
  • Spotify

Target The Digital Agency Limited is registered in England & Wales.

Company No. 11887609

Copyright © Target The Digital Agency Limited 2025

  • Privacy policy
  • Cookie Policy
  • Terms of use
We use cookies to ensure you get the best experience on our website. Learn More...