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Award-winning eCommerce marketing agency for high growth DTC brands

2024 presents enormous pressure for D2C brands and in-house eCommerce marketing teams. Measurement has never been more complex; acquisition costs are sky-rocketing; inflation is driving up fixed and variable costs, and all the while, conversion rates continue to drop as consumers find themselves with less disposable income. Here’s how you drive eCommerce growth in today’s economy, without blowing your margin to pieces…

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eCommerce SEO agency

eCommerce SEO is a critical part of the performance stack; when paired with paid media it can be a highly profitable acquisition channels for online retailers.

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Google Performance Max

We leverage data and cutting-edge tech to create high ROI paid search campaigns across Google's entire placement inventory.

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PPC Agency London

We use insights and cutting-edge tech to create hyper-targeted Google Ads campaigns with granular account structures aligned to your business goals.

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Paid Search

Unlock hidden pockets of profit with our test, measure and optimise the approach to PPC and Paid Search.

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Google Shopping Ads

We leverage data and cutting-edge tech to deliver high ROI paid search, paid social and SEO campaigns for D2C, retail and eCommerce brands.

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The new eCommerce agency on the block, with the results to prove it

Our eCommerce Marketing Agency team's first port of call is to apply unit economics to your brand. We do this by blending your historical eCommerce marketing and channel data; we establish a single source of truth for cohort-specific LTV, CAC and MER as a starting baseline. We then invest time in understanding your competitors, industry, and, more importantly, high-value categories and SKU (by volume and margin) to develop a strategy for shifting the inventory that delivers high-value customers.  We’re most effective when managing PPC, paid social and SEO for a brand - this empowers our team to ensure that there is no cannibalisation and that channels are working hard for each other. When we spot an opportunity, it also enables us to manipulate resources and budget between channels.  With consolidation achieved across your eCommerce marketing channels, our next step is to test and scale. Whether it’s pMax vs ring-fenced YouTube, Criteo or AdRoll campaigns, various content templates for SEO or price elasticity - we aim to bring you 1% incremental wins each week, which compound to deliver unprecedented top and bottom line growth for your brand.  Book a call today to find out how Target can help your eCommerce brand unlock new levels of growth.
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More Work

Driving leads and new business with an integrated paid and organic search strategy, for a newly launched architectural and planning firm.

Our paid and organic social strategy helped Elbow Grease to build an Instagram community of 118k, sky-rocketed ROS and won shelf space with national retailers.

Driving leads and new business with an integrated paid and organic search strategy, for a newly launched architectural and planning firm.

Our paid and organic social strategy helped Elbow Grease to build an Instagram community of 118k, sky-rocketed ROS and won shelf space with national retailers.

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Book A Call

Complete this form to book your free discovery call, and a member of our award-winning team will be in touch to listen to your business requirements, discuss Target's approach and offer you a complimentary performance marketing audit.

OPTIONAL - GOT A BRIEF OR RFP? UPLOAD IT HERE. Files accepted: PDF, JPEG, PNG (Max. upload 10MB)
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our eCommerce agency campaign process

We cast a team and immerse ourselves in your brand, industry, objectives and commercials. Your dedicated team of eCommerce marketing consultants seek to understand the metrics that power your business growth; be it new customer acquisition (CAC & CPA), profitability (ROAS) or customer retention (LTV & Churn). Our aim is to build the same level of commercial and industry-specific awareness as you and your team to empower better decision making; before we co-create your omni-channel eCommerce growth strategy, designed for scale.
Now, we audit your entire eCommerce ecosystem. After analysing your historical campaign performance, customer cohort data and deeply immersing ourselves in your domestic and international market opportunities, we're ready to co-create your eCommerce growth strategy. Here we marry your business intelligence with wider marketing data to develop a bespoke, single-minded strategy to meet and exceed your growth, revenue and customer acquisition goals. You will receive this as an actionable .PDF strategy document.
We roll-out your campaign across our agreed channels such as Search Engine Optimisation, Google Shopping (soon to be pMax!), Paid Social, Programmatic & Marketplaces and run rigorous a/b testing of campaign variables, such as price sensitivity, landing pages, audience targeting, messaging and creative.
Our team of analysts use AI to process and interpret thousands of datapoints to turn these insights into forecasts and optimisation opportunities. We are expert at using an array of third-party UX, data-housing and eCommerce analytics tools to extract customer and category-level insights, including best in class tools such as: Klayvio, Glew, Akeneo, Nosto, Content Square, Matomo, Yotpo & Google Analytics.
We adopt a continuous improvement approach; meaning we are committed to testing and auditing your wider digital ecosystem on a monthly and quarterly basis as part of your fee (i.e. landing pages, creatives, check-out experience, failed finance applications etc) to bring you compounding 1% wins... again, and again, and again.